Today I am joined by Carlo Ursem from Prima Darts a darts shop that specialises in custom darts design and supplies from darts shirts to custom made dartboard surrounds.
They also sponsor some PDC and BDO players such as Benito Van De Pas and Wesley Harms and Jeffrey De Graaf all promising Dutch darts players,they also design shirts for the professionals like Raymond Van Barneveld you may of seen his famous shirt at the premier league finals this year with the tiger on the back as pictured below:
They stock over 200 different types of darts from brands such as Unicorn,Bulls,Target,Shot,Harrows and Winmau.
TS: Thank you for joining me Carlo we have seen some of your fantastic designs here at Prima Darts who is responsible for these designs and do the players tell you what designs they want or do you just create something?
Carlo: “Im responsible for all the designs. The players just hand over some idea’s. I create a design hoping to get what the customer wants,We do Everything by ourselfs. From design to fixing it together”
TS: you sponsor a few players Benito Van De Pas,Wesley Harms,Jeffrey De Graaf, do they pop in to the shop regularly?
Carlo: “Yes, they train here very often. Benito pops in every Thursday. And trains for 6 hours. He’s an animal at the board. We need to change the treble after it”
TS: do you have any boards to try out different sets of darts so the customer can choose the right dart for them?
Carlo: “YES. and I say it screaming. We do not believe in the option to buy online. Darts are something to be tested. We have a board for customers to try them. And not for 3 or 4 throws Test them as long as you want”
(You can visit the Prima Darts website if you would like to visit
TS: The new Raymond Van Barneveld shirt you guys designed for him is amazing,a lot of people love this shirt how does it feel not only to make shirts for these top players but to get so much public praise for it too?
Carlo: “That feeling is AWESOME. the first he was on the tv in a Custom off us (1st Premier League game) I lost my mind. We dreamed about those players since we were kids. Now we are making designs for them AND when we watch the game…They wear it. Feels strange,
TS: Do you go to watch many darts events?
Carlo: “I go to as many as I can, But these events start on a friday mostly and we have the shop open from Tuesday till saturday (5 day’s) So if we go. It just the sunday unfortunately”
TS: Benito Van De Pas had a fantastic weekend last week in a riesa reaching the final and climbing to number 35 in the world rankings at such a young age is he a player who can reach the very top in world darts?
Carlo: “YES, yes he can. Even the top players agree on this one,Benito will grow further and further. Some even say that when Benito gets used to playing top players, he will storm into the top 8 within 4 years. I think that is a bit off… I think its more top 4”
TS: Do you design shirts for anyone or just professionals?
Carlo: “No, we design for everyone. Just give me an idea, And Im gonna try to blow your mind,Same for the Custom Surrounds
TS: is the shop busy throughout the week and do you have any tournaments in the shop?
Carlo: “We are surprised by the numbers of people in our shop. Throughout the week we can’t complain about it. But we open until: 20:00 so when people are done with their work, our shop is still open. So they don’t come to a closed door. We don’t have any tournaments in our shop. We have a local bar acros the street. Here we do those tournaments. Just small stake without prize money. 1st place is a giant case with beer”
TS: Thank you very much for your time Carlo and keep up the great work all the best in the future…
Carlo: “Thanks for the time you made free for me,and the same for Tungsten stories. A great blog!